The 1999 Mnet Video Music Awards aired on November 27, 1999. The inaugural ceremony recognised the best music videos released in South Korea between December 1998 and November 1999. It was hosted by the television music channel Mnet at the Little Angels Arts Center in Seoul. The awards ceremony, which later became known as the MAMA Awards, was the first of its kind to be held in South Korea. Boy band H.O.T. and soloist Lee Seung-hwan were the show's most-awarded artists with three nominations each. H.O.T., Lee Seung-hwan and Lee Jung-hyun had the most wins, receiving two awards each. The ceremony was hosted by Choi Hal-li.
| 1999 Mnet Video Music Awards | |
|---|---|
| Date | November 27, 1999 |
| Location | Little Angels Arts Center, Seoul, South Korea |
| Hosted by | Choi Hal-li |
| Most awards | H.O.T., Lee Seung-hwan and Lee Jung-hyun (2) |
| Most nominations | H.O.T., Lee Seung-hwan (3) |
| Website | Mnet Video Music Awards |
| Television/radio coverage | |
| Network | Mnet |
| Runtime | 100–110 minutes |
MAMA Awards | |
Background
In March 1999, television music channel Mnet announced that they were planning to host the first annual music video awards ceremony in South Korea. Cho Yong-ho, an executive director at Mnet, indicated that they created the ceremony "to promote music videos as the vanguard of the cultural industry and to revitalise the music market." The ceremony was held on November 27, 1999, at the Little Angels Arts Center in Seoul and was presented by Choi Hal-li.
Performers
| Artist(s) | Song(s) | Notes |
|---|---|---|
| Nanta, Kim Dae-hwan, Park Yu-jin | Traditional South Korean music/rhythm, violins | Animal Jam 1: Opening of the show |
| Team | "Farewell" | Best New Group winner |
| Honey Family | "Man's Story – My Way" | Best Hip-Hop Performance winner |
| Jaurim | "Falling Flower" | Best Rock Performance winner |
| Kim Jong-jin, Jeon Tae-kwan, Kim Yeong-seok, Kim Min-ki, Mi-in, Yoon Do-hyun, Daytripper | Band/medley/"Seven Color Rainbow" | Animal Jam 2: Middle of the show |
| Uhm Jung-hwa | "I Don't Know" | Best Female Artist winner |
| Lee Jung-hyun | "Come" | Best New Artist and Best Dance Performance winner |
| H.O.T. | "I Yah!" | Best Group winner |
| Bros | "Win Win" |
Presenters
| Name(s) | Role |
|---|---|
| Choi Hal-li | Main host |
| Joo Young-hoon and Yoon Son-ha | Presenters of the award for Best New Group |
| Cha Soo-hyun | Interviewer/backstage host |
| Kim Ri-na | Presenter/host/introducer |
| Yoon Do-hyun and Kim Min | Presenters of the award for Best Indie Performance |
| Kim Kwang-han and Hwang In-young | Presenters of the award for Best International Artist |
| S.E.S., Kim Gun-mo, Uhm Jung-hwa, Puff Daddy, Yang Hyun-suk, Nam Hee-suk | VTR greetings |
| Yoon Sang and Kim Hyo-jin | Presenters of the award for Best Ballad Performance |
| DJ Jun-young and DJ Su | DJs of the night |
| Yoo Ji-tae | Presenter of the award for Best Hip-Hop Performance |
| Chang Da-na | Presenter/host/introducer |
| Kim Jong-jin and Jeon Tae-kwan | Presenters of the award for Best Rock Performance |
| Lee Jung-sik and Park Jin-hee | Presenters of the award for Best Male Artist |
| Choi Jung-won and Kim Hyung-suk | Presenters of the award for Best Female Artist |
| Kim Ji-ryong and Han Seung-joo | Presenters of the special award |
| Jeon Ji-na | Gives a sneak peek on how to make a music video |
| Ha Jae-bong and Yu Ji-na | Presenters of the award for Best Music Video Director |
| Kim Young-eon | Introduces the history of music videos from 1997 to 1998 |
| Lee Hwi-jae and Yoo Jae-suk | Presenters of the award for Best New Solo Artist |
| Oh Mi-ran and Lee Mu-young | Presenters of the award for Best Dance Performance |
| Lee Yo-won and Lee Jung-jae | Presenters of the award for Best Group |
| Lee Chan-chan and Lee Eun-jung | Presenters of the award for Best Popular Music Video Award |
| Choi Hee-chun | Presenter of the award for Music Video of the Year |
Winners and nominees
Selection process
Music videos released between December 1998 and November 1999 were eligible to be nominated. The candidates were shortlisted by Mnet's selection committee and public votes. Five nominees were then selected in each category by fifty voting agents representing viewers and fifty broadcasting industry professionals, based on criteria such as planning, artistry, filming and editing, originality, and popularity. The winners were chosen by ten voting agents and a panel of fifteen experts, including film director Kim Sung-su, pop music critic Lim Jin-mo, and culture critic Ha Jae-bong.
Winners are listed first, highlighted in boldface, and indicated with a double dagger (‡).
Best Popular Music Video (Daesang)
| Music Video of the Year (Daesang)
|
Best New Group
| Best New Solo Artist
|
Best Female Artist
| Best Male Artist
|
Best Group
| Best Rock Performance
|
Best Hip Hop Performance
| Best Indie Performance
|
Best Dance Performance
| Best Ballad Performance
|
Best Music Video Director
| Best International Artist
|
Special award
- Planning Award – Lee Chae-hyung
Artists with multiple wins and nominations
| Awards | Artist(s) |
|---|---|
| 2 | H.O.T. |
| Lee Seung-hwan | |
| Lee Jung-hyun |
| Awards | Artist(s) |
|---|---|
| 3 | H.O.T. |
| Lee Seung-hwan | |
| 2 | g.o.d |
| Jo Sungmo | |
| Cho PD | |
| Lee Jung-hyun | |
| Uhm Jung-hwa |
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